Top 10 Real Estate Agents Websites: Stand out in the Competition
1. User-Friendly Navigation
1.1 Intuitive Search Filters
The best realty agent websites offer intuitive search filters, which make it simple for users to find the home of their dreams. Zillow is a website that stands out because of its excellent search filters. Users can input specific criteria, such as location, price, number bedrooms and bathrooms, or even desired features, like a waterfront view. This allows home buyers to quickly narrow their options and find properties which meet their exact needs.
Realtor.com is another website that excels at intuitive search filters. Their advanced filtering options allow users to search for homes based on school district, neighborhood amenities, and even commute time to work. This level of customization ensures users are only shown properties which align with their lifestyles and preferences.
Redfin, another real estate website, offers excellent search filters. Users can filter results by listing status or keyword, as well as the usual criteria such a price and location. This level of detail ensures that users can find properties that match their unique requirements with ease.
In conclusion, real estate agent websites that are the best use intuitive search tools to help users find the perfect home quickly and easily. Zillow, Realtor.com, and Redfin are just a few examples of websites that excel in this area, making them top choices for anyone in the market for a new home.
1.2 Easy-to Use Map Feature
When searching for the perfect real estate agent it can be very helpful to have access to map features. Realtor.com, one of the top real estate websites, offers this handy tool. The map feature on their website allows users to search for properties in specific locations, view listings as maps, and even check the surrounding neighborhood.
One key advantage of using the map feature on Realtor.com is the ability to see all available listings in a particular area at a glance. This visual representation allows users the ability to compare different properties, and get an overall sense of the market for their desired location.
Users can access additional information on each listing in addition to searching properties. This includes photos of the property as well as contact information for the listing agents. This makes gathering all the information necessary to make a decision easy.
A great feature of the map on Realtor.com, is the ability of users to filter their search results according to specific criteria. These include price range, the number of bedrooms and bathroom, and many more. This allows users to narrow down their search, and focus on properties that match their needs and preferences.
The map feature is a great tool for anyone who wants to buy or sell their home. Its intuitive interface, extensive property information and customizable search features make it one of Realtor.com’s best features.
2. High-Quality Property Listings
2.1 Detailed Descriptions
1. One of the best real estate agent websites is Zillow. Zillow offers detailed descriptions about the properties available for purchase or rent.
2. Zillow offers high-quality pictures of properties as well as detailed details about each listing such as price, square footage and number of bedrooms and baths.
3. Zillow offers more than just information about the property. It also gives you details on nearby schools, crime levels, and other amenities.
4. Zillow’s user friendly interface allows you to easily search properties based upon your preferences, such a location, price, and type of property.
5. Another highly recommended real estate agent website is Realtor.com. Realtor.com has comprehensive listings of homes, rental properties, commercial property, and more.
6. Realtor.com gives users detailed descriptions of every property, including floor plans, photos, and virtual tour, giving them a thorough understanding of the features of each listing.
7. The website offers a wide range of tools and resources to homebuyers and seller, including mortgage calculators, real-estate guides, and market trend information, making it an all-in-one resource for everything real estate.
8. Realtor.com’s filters help users find the ideal property by narrowing down their search options based on criteria such as price range, property type and amenities.
9. Overall, Zillow.com & Realtor.com are the two best real estate websites. They provide detailed information about properties, useful tools and resources and a friendly user experience for buyers and sellers.
Professional Photography
There are certain elements that make a website unique when it comes professional photography.
Priority one is to have high-quality photos. A photographer with experience will be able show the property off in its best light. They can highlight its features and amenities to make it visually appealing for potential buyers.
A clean, user-friendly website design is just as important as high-quality images for real estate agents. This includes clear calls to action and a layout which highlights the most important details about the properties.
Consistency, another important aspect to professional photography for websites of real estate agents, is also very important. Consistency refers to using the same style, tone and color throughout all the images on your website. This will create a cohesive appearance that helps establish your brand and leave a lasting impression on visitors.
Finally, real estate agent sites must be optimized for mobile. It’s important that websites be mobile-friendly, as more people are using smartphones and tablet devices to browse the web. This ensures a seamless user experience on all devices.
By focusing on these key elements – high-quality images, user-friendly design, consistency, and mobile optimization – real estate agent websites can create a professional and engaging online presence that helps to attract potential buyers and ultimately drive sales.
3. Mobile Responsive Design
3.1 Optimized for Different Devices
It is essential that real estate websites are optimized for mobile devices in the digital age. Three websites are examples of outstanding design and functionality.
1. Zillow
Zillow is well-known in the realty industry. Their website is a good example of an excellent design that works on all devices. The layout automatically adjusts to the device you are using, whether it is a desktop computer or tablet. Users can easily find properties, browse listings, and contact real estate agents with a responsive design.
2. Realtor.com
Realtor.com, another popular real estate site, excels at providing a user friendly experience across a variety of devices. The site has a clean, modern design that is not only appealing but also functional. It provides easy navigation as well as quick access to the property listings. Realtor.com’s optimized and consistent experience is available on all devices including mobile, tablet, and laptop.
3. Redfin
Redfin Real Estate is a realty company that has become known for its innovative online home-buying approach. Their website is no exception, with a responsive design that works seamlessly on different devices. Redfin’s site offers a wealth in information, with a user-friendly interface. It includes detailed property listings as well as interactive maps and virtually guided tours. You can browse listings, schedule tour and communicate with real-estate agents whether you are using a desktop or smartphone.
In conclusion, these real estate agent websites show the importance of having a web design that is optimized to different devices. These websites offer a superior experience to users by ensuring they can access and navigate the website regardless of the device that they are using.
3.2 Fast loading speed
1. Zillow: Zillow is one of the most popular real estate websites, and for good reason. It’s not only easy to use, but also has a fast loading speed. The site is optimized for quick page loads, allowing users to quickly browse through listings without any lag or delays. This fast loading time makes it easier for potential buyers find the information that they need quickly.
2. Realtor.com. Realtor.com has also been rated as a top real-estate website, and it loads fast. This site is known for its comprehensive listings and detailed property information. The site loads quickly, allowing users to navigate and search for properties easily. Realtor.com’s responsive layout ensures that all pages load quickly across desktop and mobile platforms, making it an excellent choice for busy buyers on the go.
3. Redfin Redfin was created with speed in the forefront of its mind. The site loads quickly to allow users to access the information they are looking for without delay. Redfin’s interactive maps and intuitive search tools make it easy to find properties in the desired location. Redfin offers a fast loading time, allowing users to access all the information they need in order to make informed decisions when buying or selling homes.
4. Lead Generation Tools
Contact Forms
4.1 Contact Forms on Real Estate Agent Websites
When it comes to real estate agent websites, having an effective contact form is essential for generating leads and converting potential clients into actual customers. A well-designed contact form can make all the difference in whether or not a visitor decides to reach out to the agent. Here are some features that make a contact form successful:
User-Friendly Interface: The Contact Form should be easy to locate on the site and simple to use. Avoid overwhelming your visitors with too much information to fill out.
Clear Call to Action: Make certain the contact page includes a clear call-toaction that encourages visitors to contact you. Use language that encourages visitors to take the next steps.
Personalized Fields: Customize the contact form fields to gather specific information from visitors, such as their name, email address, phone number, and a message detailing their needs. This allows the agent to better understand their inquiry and provide more relevant assistance.
Responsive Design: Ensure that the contact form is optimized for mobile devices, as many visitors may be accessing the website from their smartphones or tablets. A responsive design makes it easy to fill out the contact form on any device.
Security measures: Implement security mechanisms such as CAPTCHA, SSL encryption or CAPTCHA to protect the information submitted via the contact form. This helps build trust and assures visitors that their data is secure.
Automated responses: Setup automated responses to acknowledge a visitor’s submission of the contact form. This shows professionalism, and lets the visitor that their inquiry has already been received and will soon be addressed.
By incorporating the features into a contact form on a website for a real-estate agent, agents can increase the chances of capturing leads and turning them into customers. A well-designed contact form can make a significant impact on the overall success of the website and the agent’s business.
Live Chat Support
When it comes to finding the best real estate agent websites with live chat support, there are a few key factors to consider. It is important to choose a website that has a simple and user-friendly interface. You can then easily find the information you require and communicate with an agent through chat.
It’s also important to choose websites with a responsive and knowledgeable staff. The best real estate websites will offer chat support agents that are well-trained, and can answer any questions about the buying or sale process. They should also be able provide personalized guidance based on your preferences and needs.
The availability of live chat support on a real estate website is another important factor to consider. Chat support should be offered at convenient hours so you can receive assistance when you most need it. You should also choose websites that provide chat support in different languages, so you can cater to diverse clients.
Finally, it is worth considering the overall reputation of the website. Look for websites which have positive testimonials or reviews from clients. This will indicate their professionalism and reliability. Following these guidelines will help you to find the top real estate agent sites with live chat assistance for all of your real property needs.
5. Neighborhood Information
5.1 School Ratings
1. Zillow:
– Zillow is a popular real estate website that provides school ratings as part of its listing information. This site allows its users to search for houses based on school rankings, making it an invaluable resource for families moving to a new location.
2. Redfin:
– Redfin is another well-known real estate website that offers school ratings for each listing. Users can easily access information regarding nearby schools. This includes test scores, ratings and reviews.
3. Realtor.com:
Realtor.com offers comprehensive real estate listings that include school ratings. Users can research education options in a particular area by researching detailed information about local school districts and schools.
4. Trulia:
Trulia, a user-friendly website for real estate listings, includes school ratings. Trulia provides data on schools, including their ratings. This helps buyers find homes that are in areas where their children can get the best education.
5. Homes.com:
Homes.com offers a wealth of information for homebuyers interested in finding properties in areas where top-rated public schools are located. The website includes school ratings and other information about educational institutions, allowing users to compare schools in different neighborhoods and make informed decisions.
Nearby Amenities
5.2 Nearby Amenities: Best Real Estate Agent Websites
When searching for the ideal home, it is important to consider the amenities available in the area. Real estate agents play a crucial role in helping buyers navigate through the various options available to them. Here are the best real estate agent sites that will help you find the home that suits your needs:
1. Zillow:
Zillow is an extremely popular real estate website. It provides users with detailed details about properties and nearby amenities. Users can easily filter results based on preferences, such schools, shopping centers, restaurants and other amenities. Zillow’s user-friendly features and comprehensive listings make this a popular site for homebuyers.
2. Realtor.com:
Realtor.com is another leading real estate website that offers a wealth of information about properties and their surrounding amenities. Users can explore the area using interactive maps to view detailed details about schools, parks and other essential services. Realtor.com also provides expert advice from real estate agents who can guide you through the home buying process.
3. Redfin:
Redfin offers users a unique blend technology and personalized service. The website provides detailed property information, including nearby amenities such grocery stores and public transportation. Redfin’s agents in the area can give you valuable information about the neighborhood you are considering.
4. Trulia:
Trulia, a user-friendly website for real estate, offers a variety of tools that can help users find the home of their dreams. The website contains detailed information on the properties, as well as nearby amenities like restaurants, schools, and healthcare facilities. Trulia has a “Neighborhood Insights”, which provides valuable information such as crime rates, commute time, and local amenities.
5. Homes.com:
Homes.com is a comprehensive website for real estate that provides users with a wealth of data about properties and their surroundings. Users can search for houses based on their desired amenities, including parks, shopping centres, and medical centers. Homes.com has valuable tips and resources for homebuyers. This makes it a valuable resource for those searching for their perfect home.
These 5.2 Nearby Amenities websites provide valuable resources and insights to help homebuyers choose a property that suits their lifestyle and needs. These websites can help you find the perfect home for your needs, whether you are looking to buy a house near schools, parks or shopping centers. Finding your perfect home is now easier than ever thanks to the innovative technology and experienced real estate professionals.
6. Client Testimonials
6.1 Showcase Positive Comments
6.1 Showcase Positive Feedback: Best Real Estate Agent Websites
Positive feedback is important when it comes to finding real estate agent websites. Potential clients like to see that other clients had a good time working with the agent. Here are some real estate agent websites which excel at highlighting positive comments:
1. Zillow – Zillow is an extremely popular real estate site that allows users the ability to search for homes and agents, as well as read reviews left by past clients. Agents have the option to prominently display positive feedback on their profile. This helps build trust among potential clients.
2. Realtor.com: Another well-known real estate website, Realtor.com also allows agents to display testimonials from satisfied clients. This helps to portray an agent’s professionalism, reliability and competence.
3. Redfin Redfin is unique in that they have a “Recommended agent” section on their site. Agents selected are based on performance and customer feedback. This makes it easy for users find top-rated agents.
4. Keller Williams: Keller Williams, a real estate firm, emphasizes client satisfaction. Their website features testimonials by happy clients to demonstrate their ability to deliver results.
5. Coldwell Banker: Coldwell Banker’s website includes a “Meet Our Agents” section where agents can share their success stories and client testimonials. This humanizes the agent and helps establish a personal relationship with potential clients.
Overall, showcasing positive feedback on real estate agent websites is essential for building credibility and trust with potential clients. By highlighting past achievements and happy clientele, agents are able to stand out and attract new clients in a highly competitive market.
6.2 Build Trust With Potential Clients
For real estate agents to be successful in a market that is highly competitive, it is important to build trust with potential clients. One way to establish your credibility is with a user-friendly, well-designed website. This will showcase your knowledge, professionalism, and expertise. Here are 6.2 examples of real estate websites that build trust among potential clients.
1. Zillow.com Zillow.com has become a popular site for real estate. Users can search for properties, estimate home values, or find local realty agents. The website’s easy navigation and clean design make it a trusted source for home buyers and vendors.
2. Realtor.com. Realtor.com offers comprehensive property listings and market trends as well as agent profiles. The website’s detailed information on properties and reliable data helps potential clients feel confident when searching for a new house.
3. Redfin.com Redfin is an online real estate brokerage offering a full-service approach to buyers as well as sellers. Their website offers intuitive search options and neighborhood guides. It also includes agent reviews.
4. Compass.com – Compass is a luxury real estate brokerage with a sleek and modern website that appeals to high-end clients. The website showcases stunning real estate photos, market data, and agent profile, creating a trustworthy and exclusive brand image.
5. ColdwellBankerHomes.com – Coldwell Banker is a well-established real estate brand with a user-friendly website that caters to buyers and sellers of all experience levels. The website includes a variety of resources including property search engines and agent directories that help potential customers feel informed and supported on their real estate journey.
6. SothebysRealty.com – Sotheby’s International Realty – is a prestigious global real estate agent known for its luxury listing and global network. Their website is filled with high-quality images, market reports and agent testimonials. They are positioned as a trustworthy resource for high-end real-estate transactions.
By studying and implementing the best practices of these top real estate agent websites, you can enhance your online presence and build trust with potential clients seeking a reliable and knowledgeable agent to guide them through the real estate process.
7. Blog Section
7.1 Provide content that is valuable
1.
Zillow
: Zillow is a popular real estate website that not only provides listings of available properties but also offers valuable resources for buyers and sellers. Users
Find out more
On home values, trends in the market, and even buying or selling advice.
2.
Realtor.com
Realtor.com provides buyers and seller with a wealth of real estate information. Users can access market information, search for properties and find a Realtor.
3.
Trulia
Trulia’s user-friendly platform and detailed property listings are its trademarks. In addition to searching for homes, users can find information on schools, crime rates, and local amenities to help them find the perfect neighborhood.
4.
Redfin
Redfin offers a unique combination of online tools with personal service from real-estate agents. Redfin allows users to schedule tours, send offers, or even get a refund on their commissions when they buy homes through the site.
5.
HomeLight
HomeLight provides a platform to connect buyers and sellers with the top real-estate agents in their locality. HomeLight helps users find agents and provides data on market trends and agent performance to help them make informed choices.
6.
Estately
Estately has a user friendly website with detailed property listings. It also provides neighborhood information. Users can search for homes using specific criteria like school district or commute times to find their perfect match.
7.
RealScout
RealScout offers a comprehensive platform for real estate that includes advanced search tools, personalized recommendations and a wide range of other features. RealScout utilizes artificial intelligence to learn about the preferences of its users and recommends properties that fit their criteria.
Establish Authority in the Industry
7.2 Establish Authority in the Industry
In order to stand out in a competitive real estate market, it is important to establish authority. A strong online presence will help real estate agents stand out from the crowd. To achieve this, you can create a high-quality website that showcases all of your expertise and experience.
There are a few elements that you can use to establish authority as a real estate agent. First and foremost, your website should have a clean and professional design that reflects your brand and sets you apart from the competition. This will help build credibility among potential clients, and convey an air of professionalism.
quality content plays a major role in a real estate agent’s website. This includes property listings with detailed information, informative blog posts and resources for buyers or sellers. By providing your visitors with useful information, you will be able to establish yourself as a respected expert in the industry.
In addition to your content, it is essential that you showcase your experience. This can happen through client testimonials or awards and recognitions. It also helps to showcase successful transactions. By highlighting the success of your past transactions, you can gain trust from potential clients and prove that you are a good choice for their needs.
It’s also important to optimize your website for search engines to ensure that potential clients can find you online. This includes creating meta and optimizing the load speed of your site. By improving your website’s SEO, you can increase your visibility in search results and attract more visitors to your site.
In the competitive market of today, it’s important to establish authority within your industry via your real estate website. By focusing on creating a professional design, providing valuable content, showcasing your expertise, and optimizing for search engines, you can set yourself apart from the competition and attract more clients to your business.
8. Social Media Integration
Share Listings On Facebook, Twitter Etc.
When sharing listings via social media platforms such as Facebook and Twitter it is essential for realty agents to use the best websites for realty agents to reach a wider market and gain more exposure.
One of the top real estate agent websites for sharing listings is Zillow. Zillow’s user-friendly interface, widespread popularity and easy uploading of listings allows agents to share them across social media platforms in just a few simple clicks.
Realtor.com offers another great platform for sharing listings. Realtor.com, known for its accurate market data and comprehensive listing database, provides agents with an opportunity to showcase their properties on Facebook, Twitter and other social media platforms.
Trulia is also a popular choice among real estate agents for sharing listings. Trulia’s interactive map and neighborhood insights help agents create visually appealing listings on social media that are sure attract buyers.
In addition to these websites, agents can also use their own personal websites or blogs to share listings on social media. Agents can increase traffic and engagement by creating a dedicated property page and updating it regularly with new listings.
Agents who want to increase their online presence and reach a larger audience of potential buyers should use the best real estate websites to share listings. By utilizing these platforms, agents can drive traffic to their listings in today’s competitive market.
8.2 Increase Brand Visibility
8.2 Increase visibility of your brand: Best real estate websites
In the highly-competitive world of realty having a solid online presence is key to success. One of the best methods to increase brand recognition as a real-estate agent is to have an excellent website. Here are some of the best real estate agent websites that can help you stand out from the competition:
zillow: zillow is a popular real estate website in the United States. A profile on Zillow is a great way to increase your visibility among potential clients. Zillow lets you showcase your listings and receive client reviews. You can also advertise your services.
Realtor.com: Another top real estate website is Realtor.com. This website lets you create your own profile, display your properties and connect with potential customers. Realtor.com is also a great place to advertise and reach a wider audience.
The Trulia website is a user friendly real estate site that can increase your visibility. Trulia is a real estate website that allows you to create an online profile, promote your listings, and connect buyers and sellers within your area.
Redfin Redfin, a popular real-estate brokerage, offers a comprehensive site for real estate agents in texas real estate agents. Redfin is a real estate brokerage that allows you to create an individual profile, add your properties, or even receive leads.
Century21 Century21, a well-known brand in real estate, offers an impressive website for its agents. Century 21 lets agents create a professional online profile, showcase their properties, and connect to clients around the world.
You can increase your brand’s visibility and attract new clients by having a strong online presence on these top real-estate agent websites. You can maximize your presence online by optimizing your profiles, showcasing your best listings, engaging with potential clients and highlighting your best listings.
9. Interactive Virtual Tours
9.1 Engage Visitors with Immersive Experience
There are a few key elements that can help a real estate agent website stand out in the crowd. Here are some tips for creating a site that will inform and captivate your potential clients.
1. High-quality visuals: Visuals are a key component of any real estate website. High-quality photos and videos of properties can give visitors a real sense of what it would be like to live there. Visually appealing content can be used to attract and retain visitors, whether the content is a stunning sunset or a spacious cooking area.
2. Virtual tours are a great way to immerse potential buyers in the experience of buying a home. The latest technology makes it easier than ever before to create 3D digital tours that let visitors explore a property like they were actually there. This interactive feature can be used to help potential purchasers get a feel for the layout and flow within a house.
3. Neighborhood information: A good real estate site should not only feature individual properties but also provide information on the neighborhood. This can include details about schools, restaurants, parks, and other amenities that potential buyers may find important. By providing localized details, a website helps visitors imagine living in an area.
4. Responsive design: To ensure a positive user experience, it’s essential for a real estate website to be mobile-friendly and responsive. This means the website should be able to adapt to different screen sizes, devices and browsers. This will make it easier for visitors to explore and navigate properties on their smartphones and tablets. A responsive design will keep visitors interested and engaged in your site.
5. Calls to action are clear: A real estate website must include calls to action that are clearly visible throughout the site to convert visitors into leads. These calls to act can help visitors take the next step in the homebuying procedure, whether it is a button or form to schedule a show, or even a chat function to connect with an Agent. By making it easier for visitors and customers to contact you, a site can help generate leads.
Real estate agents can create an immersive and engaging website experience by incorporating these elements. A well designed website can have a lasting impact on potential clients.
Showcase properties in 3D
When it comes time to showcase properties in 3D on real estate agent websites, the best ones are those that go beyond to provide a true immersive experience for potential customers. Showcase Properties is a website that excels at this.
Virtual tours created with cutting-edge 3D software are a key feature that separates 9.2 Showcase Properties from other real estate sites. These 3D tours allow potential buyers to explore a property as if they were actually there, giving them a better sense of the layout, flow, and overall feel of the space.
9.2 Showcase Properties, in addition to 3D tour, also offers high quality photography and detailed descriptions for each property on their site. This attention-to-detail allows potential buyers to see a property in its entirety before ever setting foot inside.
9.2 Showcase Properties is also aware of the importance of making home buying as easy as possible. Their website is user friendly and easy to navigate. This makes it easy for buyers and sellers to search for properties and view listings. They can also contact agents to get more information.
Overall, 9.2 Showcase Properties offers a unique real estate website that puts the needs of both sellers and buyers first. Their innovative use of 3D technologies, high-quality photographs, and user-friendly website make the process of selling or buying a home more enjoyable and efficient for everyone involved.
10. Contact Information and Call to Action
Display Phone Numbers and Email Addresses Prominently
Displaying your contact info prominently on a website is key to a successful one. You should make sure that your email and phone number are easily accessible so that clients can contact you with any questions or to set up viewings.
A section on your homepage dedicated to this purpose is one of the best ways you can display your contact information. This section is best placed at the very top of the page. It will be the first thing that visitors see as they arrive on your site. The information can be made more noticeable by using a color that contrasts with the background or text.
Include your contact info in the header of your website. This will make your phone number and email visible regardless of the page that visitors are on. A clickable phone number allows users to call you directly from their smartphone is another great feature.
Some realty agents choose to add a contact form to their website. It can be an easy way for clients who prefer to communicate directly with you to do so without having the need to pick up a phone. However, it’s still important to prominently display your phone number and email address alongside the contact form for those who prefer more direct communication.
In addition to displaying your contact information prominently, it’s also a good idea to make sure that your website is mobile-responsive. The majority of internet users now access websites from their smartphones or tablets, so having a site that is optimized for mobile devices will ensure that potential clients can easily find and contact you no matter where they are.
When it comes to building a successful real-estate website, it is important to make your phone number and email address easily accessible. By implementing these tips and ensuring your contact details are prominently displayed, your chances of converting website visitors into customers and growing your business will increase.
10.2 Encourage visitors who are interested in scheduling a consultation to do so
When looking for the best website for real estate agents, one key feature to look out for is the ability of the site to encourage visitors schedule a consultation. This is essential because it allows for potential clients to contact the agent quickly and easily to start the process of purchasing or selling a property.
The top real estate websites achieve this by prominently displaying a button or form that says “Schedule a Consultation”. This makes it easier for visitors to find all the information they need in order to move on to the next stage of their real estate journey.
The best real-estate agent websites not only provide a clear call to action for scheduling a consult, but also valuable resources and other information to educate visitors about the market and the process of buying or selling real estate. This can include blog articles, videos, market analyses, and other useful tools that demonstrate an agent’s expertise.
Easy navigation, and a user-friendly website interface are key features that encourage visitors schedule a consultation. Visitors should be able to quickly and easily find the information they are looking for, whether it’s contact information for the agent, details about properties for sale, or resources for buyers and sellers.
Overall, the best websites for realty agents are those who prioritize the needs and wants of their visitors. They make it easier for them to continue their realty journey. These websites can help attract and convert more customers by providing valuable information, clear calls-to action, and a friendly user experience.